Pay10, an alternative payments provider, has launched the Pay10 Customer App, a digital payments solution designed to simplify how users transact, store and move money. The application is currently available on the Google Play Store, with an Apple App Store launch planned for a later date.
UPI and Wallet Payments
Built on scalable infrastructure and powered by the National Payments Corporation of India (NPCI), the Pay10 Customer App combines prepaid wallet services with UPI-based peer-to-peer (P2P) and peer-to-merchant (P2M) payments.
Users can make payments through QR codes or UPI IDs, while also funding their Pay10 wallet through UPI. The application further enables instant, real-time bank transfers to users’ own or other bank accounts, providing access to funds across different transaction requirements.
The app also supports wallet-to-wallet (W2W) transfers within the Pay10 ecosystem. These transfers can be initiated using a mobile number or QR code and are offered without transfer fees, according to the company.
Tiered KYC and Fund Access
The Pay10 Customer App follows a tiered KYC framework, allowing users to begin with limited KYC and subsequently upgrade to full KYC for higher transaction limits.
The application brings together UPI payments, wallet transfers, wallet-to-UPI payments and direct fund transfers within a single platform, offering users multiple ways to transact.
Pay10 said the platform incorporates bank-grade encryption to support secure payment experiences.
Onboarding and Customer Support
The application features a secure onboarding process and a detailed transaction history module, enabling users to track their payment activity.
For customer assistance, Pay10 provides 24/7 human support alongside an AI-powered grievance system, which is designed to support query resolution and provide a responsive customer experience.
Pay10’s Focus on Everyday Digital Payments
Commenting on the launch, Dr. Atul Mehta, CEO, Pay10 India, said the company is focused on building payment systems that can operate reliably at scale while remaining simple and practical for everyday users.
He added that Pay10’s approach is aligned with India’s regulatory framework, with an emphasis on security and consistency as digital transaction volumes continue to grow.
According to Mehta, the Pay10 Customer App is positioned to connect payment technology with everyday financial activity by providing users with multiple ways to access, transfer and use their funds.
Upcoming Features
Pay10 plans to continue developing the Customer App with additional capabilities, including bill payments, enhanced UPI services and other payment features.
The company said these upcoming additions are intended to expand the range of financial activities that users can manage through the application.
About Pay10
Pay10 Services Private Limited is a regulated payments platform by the Reserve Bank of India (RBI) focused on digital payment solutions for merchants and everyday businesses.
Founded in 2017, Pay10 provides payment services designed to enable individuals and enterprises to move money through digital payment infrastructure. The company operates under key RBI licences, including PPI, PA-CB, PAP-O and PAP-P, and says it maintains a focus on compliance, governance and regulatory requirements.
By : Vanshika Tayal




